3 Benefits of Writing a 2-Minute Blog
Not bluffing.
We have always heard, that, the best pieces of content are the long ones.
The ones, that have more than 700 words or last between 5–7 minutes, and are SEO friendly too.
In fact, most of the publications on Medium don’t even accept blogs that are less than 5 minutes of reading.
And, I don’t deny any of this, so, what can be the possible benefits of writing a 2-minute piece (accepting for laziness)?
Here are my top 3 benefits:-
- Get more reads
People are always in a hurry, so, they save articles in their reading list and end up reading only half of them, later. However, a 2-minute blog is concise enough to be read right then and there. Also, people scout for getting to the crux of a blog quickly and a 2-minute blog provides them with just that.
2. Provide more value
People want to consume maximum possible content in a shorter span of time which is why we have short-form content growing rampantly.
The time required to read a 6-minute blog is equal to the time required to read three, 2-minute blogs which mean less time but more value. I understand, this might not the case always but we also can’t deny its possibility.
A person could read about three different topics in just six minutes and some of the best lessons are best delivered in a concise manner, e.g. quotes.
3. Avoid the possibility of writing a bad blog
Sometimes, we are not in the mood or capacity to write a long blog but we force ourselves to write it for the sake of maintaining our consistency.
Everybody knows forceful writing can never be the best way of putting out words. It would rather, end up as a shitty piece of writing and would leave a bad impression of ours on the readers.
So, instead of writing an unworthy long blog, it’s wise to write a worthy short blog.
Short-form content is here to stay, for example, Instagram reels, Tik-Tok, Snapchat snaps, WhatsApp statuses, and the list goes on and on.
I know, this isn’t the same as writing for it is meant for people who like reading and are looking for value beyond entertainment.
Therefore, I do not recommend this practice in the long-run.
This is simply a way of seeing possibilities in things that are renounced and utilizing them to our benefit.
P.S. Do you guys agree? Let me know in the comment section below.
